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Admissions Open for 2-Year Full-Time PGDM Programs (Batch 2025-27).
Last Date 15th Jan'25.

Admissions Open for 2-Year Full-Time PGDM
Programs (Batch 2025-27).
Last Date 15th Jan'25.

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Home » Articles » Why choose PGDM in Business Analytics?
pgdm in business analytics
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Why choose PGDM in Business Analytics?

A management specialisation in analytics is the PGDM in Business Analytics.  One of the best options for management studies these days is PGDM in business analytics in Mumbai.  Because the Post Graduate Diploma in Management (PGDM) program features a more dynamic curriculum that is revised annually to reflect the most recent industry trends and developing business demands, it is chosen over its two-year equivalent master’s degree, MBA.

Welingkar Institute of Management’s Post Graduate Diploma in Management (PGDM in Business Analytics) curriculum was created to address these ever-changing market demands.  Incorporating Big Data, Data Analytics, and Data Visualisation into the curriculum, gives its students a competitive advantage.

The study programs use a variety of learning approaches, including case studies, role-play, workshops, fieldwork, counselling sessions, etc., to develop our students’ analytical thinking and leadership abilities.  Periodic tests, assignments, live projects, presentations, and industry visits are all part of the curriculum.  Together, these factors make the Welingkar Institute of Management’s curriculum the best PGDM education.

Why you should pursue PGDM in Business Analytics

The skills, tools, and procedures for ongoing iterative study and investigation of historical company performance data to obtain insight, spot trends and patterns, and inform business planning are collectively referred to as business analytics. These insights are then used to inform data-driven business choices.

Modern technologies include augmented intelligence to provide businesses with more efficient solutions.  Business analytics has played a major role in helping businesses become more profitable.  From merely providing data and information, the area has developed into more collaborative business intelligence that forecasts results and aids in decision-making.

E-Commerce has grown significantly in the last several years.  In order to reach and serve new clients, traditional firms are also implementing newer digital technology.  Companies are always searching for PGDM in corporate Analytics graduates who can deal with data because of this trend, which makes data one of the most essential resources in today’s corporate environment.

Skills & Duration of PGDM in Business Analytics

The skills, tools, and procedures for ongoing iterative study and investigation of historical company performance data to obtain insight, spot trends and patterns, and inform business planning are collectively referred to as business analytics. These insights are then used to inform data-driven business choices.

Career Opportunities & Salary after PGDM in Business Analytics

As previously said, data analytics plays a key role in contemporary corporate operations, which provides a PGDM in corporate Analytics graduate with several opportunities. These are the positions that graduates with a PGDM in Business Analytics in India most want to have.

  • Business Analyst

The main goal of a business analyst’s work on historical and present corporate data patterns is to increase decision-making and process efficiency.  They analyse issues to determine priority areas and develop solutions, and they utilise data modelling approaches to evaluate the company’s performance in relation to the established KPIs and metrics. A business analyst’s beginning pay typically falls between 4.5 and 8 lakhs annually.

  • Data Scientist

 An expert in data is a data scientist.  Solving challenging data analytics issues is a common task for data scientists. In order to gather and process data and build models that examine past patterns and forecast future occurrences, they design intricate algorithms and programs. A business analyst’s beginning pay typically falls between 6 and 10 lakhs annually.

  • Market Research Analyst

The main task of market research analysts is to gather and analyse data on their goods, customers, and rivals.  In addition to determining the target demographic and geographic area where the product or service is most likely to be successful, they also pinpoint the requirements, preferences, and pain points of the customer. A business analyst’s beginning pay typically falls between 4 and 8 lakhs annually.

  • Healthcare Analyst

The primary duty of a healthcare analyst is to gather and process medical and patient data.  Insights into the effectiveness of medical treatment, epidemiological patterns, and product testing are derived from data collected from healthcare activities. A business analyst’s beginning pay typically falls between 4 and 8 lakhs annually.

  • IT Analyst

Prioritising user demands, managing technological updates, and locating new tools for business processes are all under the purview of an IT analyst. A business analyst’s beginning pay typically falls between 4 and 8 lakhs annually.

Conclusion

In conclusion, pursuing a post graduate diploma in business analytics equips individuals with industry-relevant skills, tools, and expertise to thrive in the evolving world of data-driven decision-making. As businesses increasingly rely on data for strategic growth, this program provides a solid foundation in Big Data, Data Analytics, and visualization techniques. Welingkar Institute’s emphasis on practical learning ensures that graduates are prepared for the diverse opportunities available in this dynamic field. For those aiming to excel in business analytics, post graduation in business analytics is a promising step toward a rewarding and impactful career.

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