The session was graced by Mr. Arka Mukhopadhyay who is the Process Improvement Automation Senior Manager at Mattel Inc. and an alumni of the 2016 class of WeSchool.
Flow of the Session:-
- Introduction to Mattel Inc.’s business strategies.
- Detailed overview of the summer internship roles skills and projects.
- QA session covering topics on operations manufacturing marketing processes sustainability in plants IT Analytics etc.
Mattel Inc. Business Overview
The Barbie movie was a gateway for marketing and promoting the color PINK. Brands under Mattel Inc. FisherPrice Hot Wheels Barbie Little People Power Wheels. There are 8 manufacturing units with 7 spread across Asia (China, Indonesia, etc) and 1 in North America. Mexico has become a global hub as it ensures nearshoring for the US which is the largest market for their products. The plant in Monterrey Mexico works with a one-week TAT instead of the 6 to 8 weeks TAT for products based out of the plants located in Asia.
