Dr. Preetha Chandran

about faculty

Education experience-

Doctor of Philosophy Ph.D. from Bharathiyar University, Coimbatore.
Master of Philosophy from Madras University, Chennai
Research Summer School – Finance & Accounting at IIM Calcutta - May 2022
University Teaching - New Castle University, Australia, April, 2017
Master of Commerce from P.S.G College of Arts & Commerce, Coimbatore
Bachelor of Commerce from Emerald Heights College, Ooty

Teaching Experience-

15 years of Post Graduate teaching experience in Accounting and Finance related subjects

Industry Exposure-

4 years of experience in Banks handling retail banking and Diners credit cards for European Merchants

Academic Affiliation-

Board of Examination Member in Institutes like IFIM, ISBR, Reva University & JAIN University

Professional Affiliation-

CII Member

teaching & research

Teaching Interest-

Banking, Finance & Accounting Area

Subject Expert / taught-

Banking
Financial Markets
Mergers and Acquisitions
Financial Accounting
Financial & Advanced Financial Reporting
Corporate Finance
Project Finance
Cost & Management Accounting

Research Interest-

Retail Banking
Corporate Banking
BlockChain Technology
FinTech
Cryptocurrency

consulting

RenewSys India Pvt Ltd – Discussion stage for training and consultancy in the area of Accounting and Finance

publications

Publication Released:

Digital Banking through the Uncertain COVID Period: A Panel Data Study, J. Risk Financial Manag. 2023, 16(5), 260; https://doi.org/10.3390/jrfm16050260 ABDC - B Category

Does technology-based banking services positively influence Customers' adoption and usage? Manager-The British Journal of Administrative Management, ISSN - 1746 1278, Volume 58 Issue 150 May 2022 – ABDC – C Category

Artificial Intelligence and Transformation in the Digital Age in Indian Banking Industry-A case study (TOJQI) Volume 13, Issue 1 January 2022: 689-695

Does the digitization knowledge of Indian rural banking customers give way to India’s financial inclusion? Journal of the Asiatic society of Mumbai ISSN: 0972-0766 Vol.: xcv, no:27, 2022 UGC CARE approved, peer reviewed and refereed Journal.

Covid 19’s impact on Nifty Indices (NSE, India), Turkish Journal of Computer and Mathematics Education (TURCOMAT), Scopus Indexed Journal in May, 2021.

Paper presented :

‘Examining Cryptocurrencies – A focus on investors’ behavior - At International conference on Digital Marketing Experiences and Won the best paper award in the Legal & Ethical Aspects of Digital Marketing Track on 28th October 2021

‘Psychological Biases in Financial Investment Behavior; at the AIMS International Conference on management at IIM Kozhikode on 2nd January 2020.

‘Understanding the learning style preference of potential rank holders of the millennial cohort on 4th January 2020 At IIM Bangalore

‘Role of Micro Finance in Women Empowerment’ at Acharya Institute of Graduate Studies, Bangalore 2018

awards & honors

Best paper award for a paper presented on Examining Cryptocurrencies – A focus on investors’ behavior - At International conference conducted by JAIN University on Digital Marketing Experiences in October 2021.