programme overview
Programme Vision
Nurture Leaders for an era of Digital Business and Transformations.
Programme Mission
- Evolve the curriculum in tune with emerging technology trends and industry needs.
- Develop skills and competencies in the business domains and leading-edge technology.
- Nurture agile leader with ability to drive change, innovation, and transformation.
Programme Educational Objectives
Post-Graduates from the E-Business program are expected to attain or achieve the following Program Educational
Objectives within a few years of graduation:
- Wider understanding of technical concepts, technology platforms and solutions.
- Exhibit good business functional knowledge and skills.
- Inculcate key attributes of visualisation of technology, innovation, critical and integrative thinking enable to solve business problems.
- Inculcate attributes of human values, ethics, and sustainability.
- Contribute actively to technology and end-user industry or in general management roles in techno rich environments.
- Demonstrate intra/entrepreneurial spirit required for driving change and transformation in the business world.
Program Outcomes
- Leadership
- Innovation
- Critical and Analytical Thinking
- Communication Skills
- Global Perspective
- Role of Self in the Organization and Society
programme usp
- It is the only management program in E-business. As a 2-Years Full Time program, it has been designed to develop a flair for technology and business in students irrespective of their backgrounds in commerce, science, arts or engineering.
- It encourages students to explore how various digital technologies and platforms can be leveraged in an innovative manner to help drive business results and provide greater value to the customer through innovative products and services, immersive customer experiences and path-breaking business models.
- In the tenure of two years of the program, the curriculum focuses on two main areas of business - core business understanding and e-business concepts and strategy.
- The courses on technology emphasize on the understanding of the Enterprise Software Applications, Business Analysis and IT security aspects of it. Courses like Consumer Behaviour, Digital Marketing and Digital Business Strategy enhance the student’s knowledge on the current industry practices.
- The program also includes courses like Cognitive Businesses which is a specially designed course that focuses on technology and builds fundamentals in Artificial Intelligence, Internet of Things, Machine Learning, etc.
- PGDM E-Business also provides an opportunity for students to focus on high growth and techno-savvy industry verticals such as Consulting, e-Commerce, Banking, Finance, insurance, FMCG, Retail, Analytics, Digital media, Entrepreneurship etc.
class profile 2023 - 25 batch
We celebrate India’s varied culture, by embracing students from all backgrounds and environments. This allows students to mutually benefit from each other.
programme structure
Basics of Banking, Financial Services, and Insurance
Business Analysis
Business Research Methods and Marketing Research
Cost Management Accounting
E-Commerce
Global Citizen Leader - I
IT Project Management
Legal and Tax Aspects of Business
Managing Digital Platforms
Marketing in Digital World
Organizational Behaviour II – Managing Group Dynamics
career opportunities
To nurture every budding student, we guide, mentor and stand by each student; helping them discover their innate hidden abilities and interests. Through this course, students can become sound professionals across sectors and job roles as follows:
Information Technology
Consulting
Business Analyst
e-Commerce
Banking
Finance
Financial Services
Insurance
FMCG
Retail
Analytics
Digital media
Entrepreneur
Manufacturing
Research Analyst
Sales and Marketing
Market Research
Relationship Management
Logistics
Business HR
- With technology disrupting business, a spate of new roles that combine technology and business have emerged.
- There has been a steep increase in techno-management roles in sectors such as Banking, Finance, Insurance, Consulting, e-commerce, etc.
- Industry-specific exposure through Verticals in Consulting, E-commerce, Entrepreneurship and FMCG - Retail.
- Innovation and continuous improvement of the curriculum to include relevant subjects like business analytics, big data, cognitive businesses and IT governance.
- Students are encouraged to become business innovators and entrepreneurs and not just employees through the 'WeCell Startup Accelerator Program'.
- The startup ‘Programming Hub’ founded by PGDM e-Business alumnus, Mr. Tito Idicula, got funded by Google Accelerator during his masters at WeSchool.
placement stats
The placements at WeSchool had an excellent response from companies, not only in terms of the number of job profiles but also the diversity in roles and attractive packages. A total of 358 companies visited the campus out of which 227 were new companies.
Domestic
₹ 11 lakhs p.a.
Average Salary
₹18.16 lakhs p.a.
Highest Salary
Domestic
₹ 11.96 lakhs p.a.
Average Salary
₹20.50 lakhs p.a.
Highest Salary
recruiters
Unlike most academic institutes, we do not leave our students alone to find a living for themselves, upon the completion of their course. Which is why, we have partnered with key recruiters by inviting corporate/industry experts, to choose from the best talents that we create in our classrooms.